Privacy Policy

1. Introduction

This Global Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, use our services, or interact with us in a business-to-business (B2B) capacity. We are committed to protecting your personal data in compliance with applicable global data protection laws, including the European Union’s General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).

2. Information We Collect

We collect personal information that identifies, relates to, describes, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or B2B contact. In the past 12 months, we may have collected the following categories of personal data:

  • Identifiers: Such as your real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol (IP) address, email address, or account name.

  • Commercial Information: Such as records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

  • Internet or Electronic Network Activity: Such as browsing history, search history, and information regarding your interaction with our website, application, or advertisements (e.g., via cookies and trackers).

  • Professional or Employment-Related Information: Such as your job title, company name, and business contact details (specifically in a B2B context).

3. How We Use Your Information & Legal Basis

Under the GDPR, we must have a valid legal basis to process your personal data. We process your data for the following purposes:

  • To Perform a Contract: To fulfill our contractual obligations to you or your company, including processing orders and providing customer support.

  • Legitimate Interests: To improve our website functionality, ensure network security, prevent fraud, and conduct B2B relationship management.

  • Consent: Where required by law, we rely on your explicit consent (e.g., for non-essential cookies or direct B2C email marketing). You may withdraw your consent at any time.

  • Legal Obligations: To comply with applicable laws, regulatory requirements, and audit purposes.

4. Sharing and Disclosing Your Information

We do not arbitrarily sell your personal information. However, we may share your data with the following categories of third parties:

Service Providers & Contractors: Third-party vendors who provide IT, hosting, analytics, and logistics services on our behalf.

Legal Authorities: When required to comply with a legal obligation or lawful requests by public authorities.

Notice to California Residents regarding “Selling” or “Sharing” Data: Under the CCPA, “sharing” includes disclosing personal information for cross-context behavioral advertising. If our use of third-party tracking cookies falls under this definition, you have the right to opt out. We strictly do not sell or share the personal information of consumers known to be under 16 years of age.

5. Data Retention Period

We retain your personal data only for as long as reasonably necessary to fulfill the business purposes outlined in this Policy, unless a longer retention period is required or permitted by law (e.g., for tax, legal, or accounting purposes).

B2B Contract/Order Data: Retained for the duration of the commercial relationship plus a standard statutory period (typically 7 years) after the final transaction for tax and legal compliance.

Marketing/Inquiry Data: Retained until you withdraw your consent, unsubscribe, or after 24 months of inactivity.

6. Your Global Privacy Rights

Depending on your residency (such as the EU/UK or California/other US states), you possess specific rights regarding your personal data:

A. Rights under the GDPR (EU/UK Residents)

  • Right to Access: You can request a copy of the personal data we hold about you.

  • Right to Rectification: You can request that we correct any inaccurate or incomplete personal data.

  • Right to Erasure (“Right to be Forgotten”): You can request the deletion of your data when it is no longer necessary for the purposes collected.

  • Right to Data Portability: You have the right to receive your data in a structured, commonly used, and machine-readable format.

  • Right to Object / Restrict Processing: You can object to our processing of your data, particularly for direct marketing or automated profiling.

B. Rights under the CCPA/CPRA (California Residents)

  • Right to Know: You have the right to request disclosure of the specific pieces and categories of personal information we have collected, the sources, the business purpose, and the categories of third parties with whom we share it.

  • Right to Delete: You have the right to request the deletion of your personal information, subject to certain exceptions (e.g., completing a transaction, security incidents).

  • Right to Correct: You may request the correction of inaccurate personal information.

  • Right to Opt-Out of Sale or Sharing: You have the right to direct us not to sell your personal information or share it for targeted advertising.

  • Right to Non-Discrimination: We will not deny you goods or services, or charge you different prices, for exercising your privacy rights.

C. Additional Global Rights & Supervisory Authorities

  • Right to Lodge a Complaint: If you believe our processing of your personal data infringes applicable data protection laws (including GDPR), you have the legal right to lodge a complaint with the competent supervisory authority in your country of habitual residence, place of work, or place of the alleged infringement.
  • Australian Residents (APPs): If you are an Australian resident, our processing of your personal information complies with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). If you have a privacy complaint, you may contact us first. If you are not satisfied with our response, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC).

7. Global Privacy Control (GPC) & Cookies

We recognize and process Global Privacy Control (GPC) signals. If your browser or extension transmits a GPC signal, our systems will automatically interpret this as a valid request to opt-out of the sale/sharing of your personal data and targeted advertising. Furthermore, our cookie banner provides a mechanism to reject non-essential cookies with equal prominence to accepting them.

8. International Data Transfers

As a global business, your personal data may be transferred to, and processed in, countries outside of your jurisdiction (including outside the European Economic Area). When we transfer data internationally, we ensure appropriate safeguards are in place, such as executing Standard Contractual Clauses (SCCs) approved by the European Commission, to guarantee your data receives an adequate level of protection.

9. Data Controller & Contact Information

Foshan Juson Furniture Co., Ltd. acts as the Data Controller for the personal information collected through this website. To exercise your rights or submit a Data Subject Access Request (DSAR), please contact us:

We will verify your identity before processing your request to prevent unauthorized access. We are legally obligated to respond to GDPR requests within 30 days and CCPA requests within 45 days.

EU/UK Inquiries: As a B2B manufacturer based outside the EU/UK without an establishment within the Union, we handle all cross-border data inquiries directly via our primary contact methods above, ensuring compliance through Standard Contractual Clauses (SCCs) and prompt DSAR responses.